Challenges

TCS was brought in to take the existing print collateral on the S-Notes product and turn it into accessible source of online information. We worked with SR+P account management and creative personnel to craft a small sub-site that would:

• Be simple, straightforward, and easy to use
• Emphasize the competitive advantages of each product to the target audience
• Reinforce the ABN-AMRO brand

Solutions

We created a sitemap (below) that organized the 3 product areas into easily accessible modules: a brief Overview, Risks & Benefits, a practical Example, and Hypothetical Performance Results, as well as PDF "printable takeaway" files.

We also designed a "clickable" prototype model (right) that allowed the client to get a real feel for the site experience, with a color theme that was consistent with the rest of the client site branding.

Interested? Visit S-Notes at ABM-AMRO

 

was named 2005 Agency of the Year by BtoB Magazine.