The NBC Market Research department had developed a tool so that their market research teams could examine, compare and manipulate dynamically-changing Neilsen-based TV viewership data. The software performed certain tasks, but was very difficult to use.
Challenges

The Communication Studio was called in to provide a higher level of usability. The interface and platform for this legacy application was totally redesigned and modeled in Visual Basic with an eye towards simplifying the interaction design of a complex market research tool.
This project was rendered totally "on the fly", based on the existing software. There was no documentation for the legacy TVROCS product. An interesting challenge.