The Communication Studio LLC
B2C Photo Services Site
TCS Consultancy

This was Rick's first website. He wanted it simple and he wanted to present the range of his photographic skills and visual sensibility.

Portraits & Headshots
Document an Event
Corporate Identity
Fashion

Challenges

In this first foray into electronic media, Rick wanted to:

  • establish a presence on the Web
  • forge his identity as a professional
  • showcase his skills

Clearly, there are already many, many established, talented photographers on the Web.

How could we make Rick Daccardi Photos memorable?


Solutions

We kept it simple - Just a few areas with a few pictures.

We focused on the areas that were likeliest moneymakers as services:

  • Corporate Identity work
  • Documenting Events
  • Personal & Family Portraits
  • Fashion work and Professional Headshots

We made sure that all of the pages were "small" - easy to load and easy to view. Rick wanted potential visitors and potential clients to be able to quickly scan the breadth of his work. But If you want to view a Fashion shot more closely, just click on it for an enlarged view.

We let the pictures speak for themselves. Concise text content reinforces Rick's professional client-facing skills and links you to practical examples of his work.

Customizable

Rick also wanted to manage his online portfolio himself. So we built the pages simply and consistently. Rick now updates his pages with fresh material whenever he wants to, without unnecessary delay or expense.

 

Interested? Visit Rick Daccardi Photos.

Skills & Techniques : Dreamweaver, sitemap, "marketing" site brochureware, artwork, branding, webcopy

As with many smaller-scale, personal sites - this was a pleasure to work on. We had a manageable scale and highly directed focus.

“John was able to take my design and concept and translate it into a viable, working medium that presents my work exactly the way I want it to be viewed. He went completely with my direction yet took it to a level I couldn't possibly envision without his expertise. The result goes far beyond and has much greater impact than what I originally wanted and has actually influenced my work. Rick Daccardi

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