The Communication Studio LLC
Cutting Edge Graphics Cards
Product Marketing Materials for Graphics Technology (2 mo.)

Texas Instruments had a vested interest in ensuring that their new graphics technology products were competitive in the interactive business arena.

Example logos

Control panel

Publishing

Challenges

I was brought in to work directly with Texas Instruments development teams. In 1983 I worked attheir R&D center in Rennes and Nice, France. A year later I exercised the performance capabilities of their E-3500 graphic chipset at TI's advanced development facility in Bedford, England.

Color capabilitiesFlight panel

Solutions

I worked directly with the technology research teams to develop a set of rudimentary graphical design tools with which to design screens that demonstrated the design capabilities of Texas Instrument's new graphical chipsets:

    • Logos
    • Color Range
    • Control Panel
    • Publishing

Because of our unique combination of technical knowledge, business acumen and talent, we did a lot of work modeling market applications for high-tech firms.

“The work you did here was certainly of a great value to our products promotion. We have included the pages in all of our demonstrations and they have a considerable impact on our chip set acceptance by customers - and even how they perceive videotex. Please send me one of your brochures and I also suggest that you send a couple of them to TI Houston Video Group people.”
J.L. Villevielle, Electronic Systems Development, Texas Instruments

See other Recommendations on

Technology Visionary Model, E-3500 Graphic Chip set; custom graphics creation tools, Teletel character-based graphics