The Communication Studio

ZipCode Shortcut

The Zipcode is a fastTrack shortcut to form entry

I've seen this technique employed effectively on a few websites - Curious that it is not used more often. I don't know how well this method will work internationally, but assume that some of the same efficiencies apply.

1. Type in a 5-character ZIPCODE:

okay

2. In the background, a simple lookup engine identifies the appropriate STATE and CITY.

3. If you want to turn the CITY field into a dropdown with multiple choices (as appropriate), you could. But simply pre-populating the CITY field with your "best guess" / biggest town will probably be accurate 95+% of the

You've just filled in 3 postal address fields by entering only 5 characters.