UxP is ubiquitous. UX has evolved from being perceived as a superficial "nice to have" to a core necessity that resonates across all levels of the organization.
UxP fulfills several roles
Our Role in Design
At the most granular "nuts-and-bolts" level, we provide best practices, continuity, standards, design models workflow efficiency, responsiveness, branding.
We do ease of use, as well as ease of maintenance.
Our Role in the Team
When stakeholders say "What's your process?", they often want to know How can you make UX part of how we do things? The focus is on Integration within the team's culture. It's often a balancing act between responsiveness and guideance.
The baseline is to get things under control.
Our Role in the Enterprise
This is Multi-Dimensional UX