The Communication Studio

Online Shopping


Music seller CD Now wanted to create its own "Amazon-like" music and entertainment shopping cart experience, My Music Boulevard.

The Value Proposition

Main menu (wireframe)

Fine tuning (wireframe)

Recommended Titles (wireframe)

Challenges & Solutions

The Communication Studio was called in to provide a lean & un-ornamented functional "wireframe model" of the customer's interactive shopping experience:

  • Search for specific albums
  • Select favorite albums and rate individual albums and artists
  • Make recommendations and manage recommendations lists
  • Share recommendations from others
  • Define personal musical tastes profile
  • Purchase albums
  • Browse products

The model was to reflect a "thin client" HTML site in which all data is sent to the server for processing.