International Portal
Sealed Air
Design group Multimedia Solutions brought me in to help analyze their client's huge international portal B2B and B2C site and provide design solutions & guidance.The Value Proposition
Challenges
The client site is actually several sites within an international portal. Our task was to provide insights that would allow the Sealed Air to efficiently reconcile:
- hundreds of products
- across international sales region offices
- multiple marketing mandates
- in multiple languages
Solutions
- Content Inventory identifies what there is - and where it is - as well as the continuity deltas across enterprise sites
- Functional Assessment of the information architecture
- Prioritize Solution Paths and identify Unrealized Opportunities, focused on Business Needs
- Executive presentation of Findings and Recommendations